Archive for October, 2008

A question of acidity?

Thursday, October 30th, 2008

During the Salone del Gusto in Turin last week I attended the Slow Food Master in Olive Oil course. One interesting point that was raised was the importance (or lack of) low volatile acidity in extra virgin olive oil. For an olive oil to be considered extra virgin one of the main requirements is that it must have less than 0.8% (0.8 grams per 100 grams) of free acidity. But can the consumer really taste the acidity in the oil?

According to our instructor, the average consumer does not perceive much difference in the acidity of olive oil. We were told that the reason for the introduction of this legislation was to encourage better harvesting and processing practices. For example, olives should not be beaten out of trees, fruit should not be harvested from the ground, milling equipment should be kept clean and olives should be processed shortly after picking in order assure low acidity and better overall quality.

It is interesting to note the emphasis placed on low acidity by producers and distributors, while this is rarely part of the information presented on the bottle. Amelia Oil consistently has less than 0.3% acidity but what makes it exceptional oil is our guarantee of freshness, the farming and harvesting practices used, as well as the hygiene of the mill.

Tomorrow I am off down to Amelia to see how the harvest is going. I will also be tasting the olio nuovo and posting my notes here.

Slow Food – Master of Food – Olio

Monday, October 20th, 2008

Things are really busy here in Bra this week since everyone at the University of Gastronomic Sciences and Slow Food is getting ready for Salone del Gusto and Terra Madre–two of the biggest Slow Food events that take place in Turin every two years.

Besides participating in a number of taste laboratories and academic activities, I have decided to take the Master of Food course in Olive Oil. I am excited to continue my olive oil education and taste some new oils during my time at Salone del Gusto. I will be taking notes that I will share with you here.

Ci vediamo a Torino!

Amelia Oil Harvest 2008–Preparations begin

Wednesday, October 15th, 2008

This where the olives are brought into the mill

I talked to Francesco down in Amelia this weekend and he told me that he is getting the mill ready for the start of the olive harvest. They will be ready to go at the frantoio next week. The olives look good this year: there were no olive flies in the area and the harvest looks like it will be fairly abundant.

Now, I just have to figure out how I am going to get down to Amelia to get a taste of the olio nuovo and get involved in some olive picking (one of my favourite activities). I will keep you posted as the harvest gets underway.

2007 Amelia Oil On Sale

Sunday, October 5th, 2008

It is nearly harvest time and we are making room for the olio nuovo that will be arriving early in 2009. Our 2007 extra virgin olive oil is now on sale. This is a great opportunity to stock up on Amelia Oil before the holidays.

2007 Amelia Oil 500ml bottle – $12.00 (was $17.99)

2007 Amelia Oil 1 litre tin -$20.00 (was $24.99) SOLD OUT

Order now! Stock is limited.

Joy Road Catering

Friday, October 3rd, 2008

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We are so pleased that Cam and Dana of Joy Road Catering are using Amelia Oil. These talented young chefs embody the Slow Food philosophy in its essence–thoughtful, seasonal menus that feature local produce and the highest quality ingredients.

This summer we had the pleasure of attending one of their alfresco vineyard dinners at God’s Mountain in the Okanagan and it was one of the most memorable meals of the year. Great food and people in a stunning place.

Hats off to Cam and Dana for sharing their passion and talent.